For many businesses, Christmas is the busiest and most profitable time of the year. It’s also one of the busiest times for commercial printers, sign makers, and delivery networks across Australia.
Unfortunately, many businesses leave their printing requirements until the last minute, only to discover that production schedules are full, freight networks are overloaded, and deadlines are no longer achievable.
Whether you’re planning Christmas promotions, end-of-year events, customer gifts, or preparing for a busy New Year, ordering your printing early can save time, stress, and unnecessary costs.
At The Print Shop Bunbury, we help businesses across Bunbury and the South West prepare for the festive season with professional printing, signage, promotional products, and marketing materials.
Why Christmas Creates Printing Delays
Every year, demand for printing increases significantly from October onwards.
Businesses are ordering:
– Christmas cards
– Promotional flyers
– Sale signage
– Event banners
– Product labels
– NCR books and forms
– Business cards
– Posters
– Packaging materials
– Corflute signs
– Pull-up banners
– Flags
– Promotional products
At the same time, freight companies are handling dramatically higher parcel volumes, which can add extra delivery time to regional and remote locations.
The earlier you plan, the more options you have.
What Products Should Be Ordered Early?
Some products have longer production times than others.
Christmas Cards
Custom Christmas cards are popular with businesses wanting to thank customers, suppliers, and staff.
Ordering in October or early November provides the best selection of finishes and ensures delivery before Christmas.
Promotional Flyers and Brochures
Businesses running Christmas promotions often require:
– Flyers
– Brochures
– Catalogues
– Direct mail pieces
Leaving these until December can create unnecessary pressure on both design and production schedules.
Signage and Event Displays
If you’re planning:
– Christmas sales
– Community events
– School functions
– Sporting presentations
– Corporate celebrations
you may need:
– Corflute signs
– Pull-up banners
– Posters
– Flags
– Event signage
These items are often required at the same time by hundreds of other businesses.
NCR Books and Business Forms
Many businesses use the Christmas period to prepare for the New Year.
This is the ideal time to reorder:
– Docket books
– Invoice books
– Receipt books
– Pre-start books
– Safety forms
– Timesheet books
Starting January with fresh supplies helps avoid unnecessary interruptions.
Planning for Your Christmas Marketing Campaign
Christmas is one of the most competitive marketing periods of the year.
If you’re planning promotions, sales, or events, your printed materials should be ready well before the campaign starts.
A simple Christmas marketing checklist might include:
✔ Promotional flyers
✔ Posters
✔ Window signage
✔ Product labels
✔ Event banners
✔ Social media graphics
✔ Packaging stickers
✔ Customer thank-you cards
Having everything prepared early allows you to focus on serving customers rather than chasing deadlines.
Don’t Forget Freight Times
One of the biggest mistakes businesses make is only considering production time.
Freight networks become extremely busy during November and December, particularly for regional Western Australia.
Additional time should always be allowed for:
– Regional deliveries
– Remote deliveries
– Large signage orders
– Multiple parcel consignments
– Holiday shutdown periods
Ordering early provides valuable flexibility if unexpected delays occur.
Planning for the New Year
The Christmas period is also an excellent opportunity to prepare for the year ahead.
Many businesses use December to review and update:
– Business cards
– Brochures
– Price lists
– Signage
– Marketing materials
– Safety documentation
– NCR books
– Promotional products
Starting the New Year with updated branding and fresh marketing materials helps create a professional impression from day one.
Signs It’s Time to Place Your Order
If any of these sound familiar, it’s probably time to order:
– You’re running low on printed materials
– Your Christmas campaign hasn’t started yet
– You haven’t organised event signage
– Your business cards are nearly gone
– Your forms and docket books need replenishing
– Your marketing materials are out of date
– You’re relying on “there’s still plenty of time”
The closer you get to Christmas, the fewer options become available.
Why Businesses Choose The Print Shop Bunbury
The Print Shop Bunbury has been helping businesses across Bunbury and the South West with their printing requirements since 2007.
We offer:
– Commercial printing
– Business stationery
– Docket books
– Flyers and brochures
– Posters
– Signage
– Corflute signs
– Pull-up banners
– Flags
– Promotional materials
– Graphic design services
Our experienced team can help ensure your printing requirements are completed professionally and on time.
Beat the Christmas Rush
Christmas deadlines arrive faster than most businesses expect.
By planning ahead and ordering early, you can avoid unnecessary stress, secure production time, and ensure your marketing materials arrive when you need them.
If you’re preparing for Christmas promotions, events, or New Year business requirements, contact The Print Shop Bunbury today and let our team help you stay ahead of the rush.
